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18 marzo 2016

Brachi supports pratoexpo.com

The first (virtual) window of textiles Made in Prato is already a success

After the preview of Première Vision in Paris, has officially made its debut pratoexpo.com, an online platform that will allow many woolen mills to join the digital market.
Among the supporters of the first hour, Brachi immediately understood the potential of the initiative promoted by the consortium Pratotrade, forming an alliance that aims to enhance the excellencies of Prato textile district.

Member companies are currently 21, plus other 13 that have given the portal their products. Numbers, however, are destined to grow in the short term. And that's because PratoExpo is a virtual fair only on paper, having its own stock and materials ready for delivery.
The fabrics which you can choose from are currently 500, but the goal is to get to 5000 by the end of the year, representing 100 companies.

«Prato Expo is a marketplace based on our same values: innovation and excellence in services», said the Sales and Marketing Director of Brachi Giulio Lombardo. «We like it because the act of purchase is the culmination of a technical, commercial and stylistic debate among the member companies. This debate reverses the usual logics of selling and buying, by starting from the service to define the product and price».

Customers can choose from promptly available fabrics accompanied by quality certifications. To perfect the purchase, samples can be viewed. If they match the expectations, the amount of requested products are sent directly to the company in the greatest simplicity.

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Brachi Process Innovation:
Project co-financed under the POR FESR Toscana 2014-2020

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BTS process innovation - BTS process innovation 2.0 - Brachi innovazione di processo

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